The most-liked Instagram post ever: 75M+ likes. Messi holding the World Cup trophy. Posted December 18, 2022. Beat the previous record (an egg) by 20M likes. One photo. One trophy. One GOAT.
Jamie Vardy's Instagram caption became the motto of Leicester's 5000-1 title win. It was on t-shirts, banners, and chants. The most perfectly timed viral moment in football history.
After scoring, Haaland sat cross-legged in meditation pose. It became a meme template. Then he did it in the Champions League. Then everyone copied it. The most imitated celebration since Ronaldo's "SIUUU."
Running down the touchline at Old Trafford. Sliding on his knees at the Camp Nou. Putting his finger to his lips at Juventus. Mourinho's celebrations are more viral than most players' goals.
Martin Tyler's commentary went viral before "viral" was a word. "AGUEROOOO! I swear you'll never see anything like this ever again!" 500M+ views across platforms. The most replayed 10 seconds in football.